Таблица параметров Google Analytics

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Ниже приведена таблица со всеми параметрами в Google Analytics Google Analytics. За основу таблицы взяты данные из официального руководства по API Google Analytics.

Параметры приведенные в таблице помогут настроить отчеты и выгрузку данных из Google Analytics. Посмотреть таблицу со всеми метриками (показателями) можно по ссылке.

Информация

Group — параметры и показатели по группам;
Name — название переменной используемое для пользовательских интерфейсов (UI);
ID — название переменной, которая используется для запросов к API;
Type — тип переменной: параметр (METRIC) или измерение (DIMENSION);
dataType — тип возвращаемого значения: STRING, INTEGER, PERCENT, TIME, CURRENCY, FLOAT.

Group Name ID
User User Type ga:userType
User Count of Sessions ga:sessionCount
User Days Since Last Session ga:daysSinceLastSession
User User Defined Value ga:userDefinedValue
Session Session Duration ga:sessionDurationBucket
Traffic Sources Referral Path ga:referralPath
Traffic Sources Full Referrer ga:fullReferrer
Traffic Sources Campaign ga:campaign
Traffic Sources Source ga:source
Traffic Sources Medium ga:medium
Traffic Sources Source / Medium ga:sourceMedium
Traffic Sources Keyword ga:keyword
Traffic Sources Ad Content ga:adContent
Traffic Sources Social Network ga:socialNetwork
Traffic Sources Social Source Referral ga:hasSocialSourceReferral
Adwords Ad Group ga:adGroup
Adwords Ad Slot ga:adSlot
Adwords Ad Slot Position ga:adSlotPosition
Adwords Ad Distribution Network ga:adDistributionNetwork
Adwords Query Match Type ga:adMatchType
Adwords Keyword Match Type ga:adKeywordMatchType
Adwords Matched Search Query ga:adMatchedQuery
Adwords Placement Domain ga:adPlacementDomain
Adwords Placement URL ga:adPlacementUrl
Adwords Ad Format ga:adFormat
Adwords Targeting Type ga:adTargetingType
Adwords Placement Type ga:adTargetingOption
Adwords Display URL ga:adDisplayUrl
Adwords Destination URL ga:adDestinationUrl
Adwords AdWords Customer ID ga:adwordsCustomerID
Adwords AdWords Campaign ID ga:adwordsCampaignID
Adwords AdWords Ad Group ID ga:adwordsAdGroupID
Adwords AdWords Creative ID ga:adwordsCreativeID
Adwords AdWords Criteria ID ga:adwordsCriteriaID
Goal Conversions Goal Completion Location ga:goalCompletionLocation
Goal Conversions Goal Previous Step — 1 ga:goalPreviousStep1
Goal Conversions Goal Previous Step — 2 ga:goalPreviousStep2
Goal Conversions Goal Previous Step — 3 ga:goalPreviousStep3
Platform or Device Browser ga:browser
Platform or Device Browser Version ga:browserVersion
Platform or Device Operating System ga:operatingSystem
Platform or Device Operating System Version ga:operatingSystemVersion
Platform or Device Mobile Device Branding ga:mobileDeviceBranding
Platform or Device Mobile Device Model ga:mobileDeviceModel
Platform or Device Mobile Input Selector ga:mobileInputSelector
Platform or Device Mobile Device Info ga:mobileDeviceInfo
Platform or Device Mobile Device Marketing Name ga:mobileDeviceMarketingName
Platform or Device Device Category ga:deviceCategory
Geo Network Continent ga:continent
Geo Network Sub Continent ga:subContinent
Geo Network Country ga:country
Geo Network Region ga:region
Geo Network Metro ga:metro
Geo Network City ga:city
Geo Network Latitude ga:latitude
Geo Network Longitude ga:longitude
Geo Network Network Domain ga:networkDomain
Geo Network Service Provider ga:networkLocation
System Flash Version ga:flashVersion
System Java Support ga:javaEnabled
System Language ga:language
System Screen Colors ga:screenColors
System Source Property Display Name ga:sourcePropertyDisplayName
System Source Property Tracking ID ga:sourcePropertyTrackingId
System Screen Resolution ga:screenResolution
Social Activities Endorsing URL ga:socialActivityEndorsingUrl
Social Activities Display Name ga:socialActivityDisplayName
Social Activities Social Activity Post ga:socialActivityPost
Social Activities Social Activity Timestamp ga:socialActivityTimestamp
Social Activities Social User Handle ga:socialActivityUserHandle
Social Activities User Photo URL ga:socialActivityUserPhotoUrl
Social Activities User Profile URL ga:socialActivityUserProfileUrl
Social Activities Shared URL ga:socialActivityContentUrl
Social Activities Social Tags Summary ga:socialActivityTagsSummary
Social Activities Originating Social Action ga:socialActivityAction
Social Activities Social Network and Action ga:socialActivityNetworkAction
Page Tracking Hostname ga:hostname
Page Tracking Page ga:pagePath
Page Tracking Page path level 1 ga:pagePathLevel1
Page Tracking Page path level 2 ga:pagePathLevel2
Page Tracking Page path level 3 ga:pagePathLevel3
Page Tracking Page path level 4 ga:pagePathLevel4
Page Tracking Page Title ga:pageTitle
Page Tracking Landing Page ga:landingPagePath
Page Tracking Second Page ga:secondPagePath
Page Tracking Exit Page ga:exitPagePath
Page Tracking Previous Page Path ga:previousPagePath
Page Tracking Next Page Path ga:nextPagePath
Page Tracking Page Depth ga:pageDepth
Internal Search Site Search Status ga:searchUsed
Internal Search Search Term ga:searchKeyword
Internal Search Refined Keyword ga:searchKeywordRefinement
Internal Search Site Search Category ga:searchCategory
Internal Search Start Page ga:searchStartPage
Internal Search Destination Page ga:searchDestinationPage
App Tracking App Installer ID ga:appInstallerId
App Tracking App Version ga:appVersion
App Tracking App Name ga:appName
App Tracking App ID ga:appId
App Tracking Screen Name ga:screenName
App Tracking Screen Depth ga:screenDepth
App Tracking Landing Screen ga:landingScreenName
App Tracking Exit Screen ga:exitScreenName
Event Tracking Event Category ga:eventCategory
Event Tracking Event Action ga:eventAction
Event Tracking Event Label ga:eventLabel
Ecommerce Transaction ID ga:transactionId
Ecommerce Affiliation ga:affiliation
Ecommerce Sessions to Transaction ga:sessionsToTransaction
Ecommerce Days to Transaction ga:daysToTransaction
Ecommerce Product SKU ga:productSku
Ecommerce Product ga:productName
Ecommerce Product Category ga:productCategory
Ecommerce Currency Code ga:currencyCode
Social Interactions Social Source ga:socialInteractionNetwork
Social Interactions Social Action ga:socialInteractionAction
Social Interactions Social Source and Action ga:socialInteractionNetworkAction
Social Interactions Social Entity ga:socialInteractionTarget
Social Interactions Social Type ga:socialEngagementType
User Timings Timing Category ga:userTimingCategory
User Timings Timing Label ga:userTimingLabel
User Timings Timing Variable ga:userTimingVariable
Exceptions Exception Description ga:exceptionDescription
Content Experiments Experiment ID ga:experimentId
Content Experiments Variation ga:experimentVariant
Custom Variables or Columns Custom Dimension XX ga:dimensionXX
Custom Variables or Columns Custom Variable (Key XX) ga:customVarNameXX
Custom Variables or Columns Custom Variable (Value XX) ga:customVarValueXX
Time Date ga:date
Time Year ga:year
Time Month of the year ga:month
Time Week of the Year ga:week
Time Day of the month ga:day
Time Hour ga:hour
Time Minute ga:minute
Time Month Index ga:nthMonth
Time Week Index ga:nthWeek
Time Day Index ga:nthDay
Time Minute Index ga:nthMinute
Time Day of Week ga:dayOfWeek
Time Day of Week Name ga:dayOfWeekName
Time Hour of Day ga:dateHour
Time Month of Year ga:yearMonth
Time Week of Year ga:yearWeek
Time ISO Week of the Year ga:isoWeek
Time ISO Year ga:isoYear
Time ISO Week of ISO Year ga:isoYearIsoWeek
DoubleClick Campaign Manager DFA Ad (GA Model) ga:dcmClickAd
DoubleClick Campaign Manager DFA Ad ID (GA Model) ga:dcmClickAdId
DoubleClick Campaign Manager DFA Ad Type (GA Model) ga:dcmClickAdType
DoubleClick Campaign Manager DFA Ad Type ID ga:dcmClickAdTypeId
DoubleClick Campaign Manager DFA Advertiser (GA Model) ga:dcmClickAdvertiser
DoubleClick Campaign Manager DFA Advertiser ID (GA Model) ga:dcmClickAdvertiserId
DoubleClick Campaign Manager DFA Campaign (GA Model) ga:dcmClickCampaign
DoubleClick Campaign Manager DFA Campaign ID (GA Model) ga:dcmClickCampaignId
DoubleClick Campaign Manager DFA Creative ID (GA Model) ga:dcmClickCreativeId
DoubleClick Campaign Manager DFA Creative (GA Model) ga:dcmClickCreative
DoubleClick Campaign Manager DFA Rendering ID (GA Model) ga:dcmClickRenderingId
DoubleClick Campaign Manager DFA Creative Type (GA Model) ga:dcmClickCreativeType
DoubleClick Campaign Manager DFA Creative Type ID (GA Model) ga:dcmClickCreativeTypeId
DoubleClick Campaign Manager DFA Creative Version (GA Model) ga:dcmClickCreativeVersion
DoubleClick Campaign Manager DFA Site (GA Model) ga:dcmClickSite
DoubleClick Campaign Manager DFA Site ID (GA Model) ga:dcmClickSiteId
DoubleClick Campaign Manager DFA Placement (GA Model) ga:dcmClickSitePlacement
DoubleClick Campaign Manager DFA Placement ID (GA Model) ga:dcmClickSitePlacementId
DoubleClick Campaign Manager DFA Floodlight Configuration ID (GA Model) ga:dcmClickSpotId
DoubleClick Campaign Manager DFA Activity ga:dcmFloodlightActivity
DoubleClick Campaign Manager DFA Activity and Group ga:dcmFloodlightActivityAndGroup
DoubleClick Campaign Manager DFA Activity Group ga:dcmFloodlightActivityGroup
DoubleClick Campaign Manager DFA Activity Group ID ga:dcmFloodlightActivityGroupId
DoubleClick Campaign Manager DFA Activity ID ga:dcmFloodlightActivityId
DoubleClick Campaign Manager DFA Advertiser ID ga:dcmFloodlightAdvertiserId
DoubleClick Campaign Manager DFA Floodlight Configuration ID ga:dcmFloodlightSpotId
DoubleClick Campaign Manager DFA Ad ga:dcmLastEventAd
DoubleClick Campaign Manager DFA Ad ID (DFA Model) ga:dcmLastEventAdId
DoubleClick Campaign Manager DFA Ad Type (DFA Model) ga:dcmLastEventAdType
DoubleClick Campaign Manager DFA Ad Type ID (DFA Model) ga:dcmLastEventAdTypeId
DoubleClick Campaign Manager DFA Advertiser (DFA Model) ga:dcmLastEventAdvertiser
DoubleClick Campaign Manager DFA Advertiser ID (DFA Model) ga:dcmLastEventAdvertiserId
DoubleClick Campaign Manager DFA Attribution Type (DFA Model) ga:dcmLastEventAttributionType
DoubleClick Campaign Manager DFA Campaign (DFA Model) ga:dcmLastEventCampaign
DoubleClick Campaign Manager DFA Campaign ID (DFA Model) ga:dcmLastEventCampaignId
DoubleClick Campaign Manager DFA Creative ID (DFA Model) ga:dcmLastEventCreativeId
DoubleClick Campaign Manager DFA Creative (DFA Model) ga:dcmLastEventCreative
DoubleClick Campaign Manager DFA Rendering ID (DFA Model) ga:dcmLastEventRenderingId
DoubleClick Campaign Manager DFA Creative Type (DFA Model) ga:dcmLastEventCreativeType
DoubleClick Campaign Manager DFA Creative Type ID (DFA Model) ga:dcmLastEventCreativeTypeId
DoubleClick Campaign Manager DFA Creative Version (DFA Model) ga:dcmLastEventCreativeVersion
DoubleClick Campaign Manager DFA Site (DFA Model) ga:dcmLastEventSite
DoubleClick Campaign Manager DFA Site ID (DFA Model) ga:dcmLastEventSiteId
DoubleClick Campaign Manager DFA Placement (DFA Model) ga:dcmLastEventSitePlacement
DoubleClick Campaign Manager DFA Placement ID (DFA Model) ga:dcmLastEventSitePlacementId
DoubleClick Campaign Manager DFA Floodlight Configuration ID (DFA Model) ga:dcmLastEventSpotId
Content Grouping Landing Page Group XX ga:landingContentGroupXX
Content Grouping Previous Page Group XX ga:previousContentGroupXX
Content Grouping Page Group XX ga:contentGroupXX
Content Grouping Next Page Group XX ga:nextContentGroupXX
Audience Age ga:userAgeBracket
Audience Gender ga:userGender
Audience Other Category ga:interestOtherCategory
Audience Affinity Category (reach) ga:interestAffinityCategory
Audience In-Market Segment ga:interestInMarketCategory
Traffic Sources Campaign Code ga:campaignCode
Channel Grouping Default Channel Grouping ga:channelGrouping
Ecommerce Checkout Options ga:checkoutOptions
Related Products Correlation Model ID ga:correlationModelId
Ecommerce Internal Promotion Creative ga:internalPromotionCreative
Ecommerce Internal Promotion ID ga:internalPromotionId
Ecommerce Internal Promotion Name ga:internalPromotionName
Ecommerce Internal Promotion Position ga:internalPromotionPosition
Adwords TrueView Video Ad ga:isTrueViewVideoAd
Time Hour Index ga:nthHour
Ecommerce Order Coupon Code ga:orderCouponCode
Ecommerce Product Brand ga:productBrand
Ecommerce Product Category (Enhanced Ecommerce) ga:productCategoryHierarchy
Ecommerce Product Category Level XX ga:productCategoryLevelXX
Ecommerce Product Coupon Code ga:productCouponCode
Ecommerce Product List Name ga:productListName
Ecommerce Product List Position ga:productListPosition
Ecommerce Product Variant ga:productVariant
Related Products Queried Product ID ga:queryProductId
Related Products Queried Product Name ga:queryProductName
Related Products Queried Product Variation ga:queryProductVariation
Related Products Related Product ID ga:relatedProductId
Related Products Related Product Name ga:relatedProductName
Related Products Related Product Variation ga:relatedProductVariation
Ecommerce Shopping Stage ga:shoppingStage

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